Marketing case studies from companies for every taste →
from food to the Web3 industry
Brand USA Turns World Cup Fandom Into a Return-Trip Brief
Brand USA’s More to Love social series uses visitor-made World Cup moments, country-wide travel cues and paid amplification in eight markets to turn a tournament visit into a reason to come back.
Bank of America turns World Cup media into a short-film platform for youth soccer access
Street of Dreams pairs Sir David Beckham, U2 and a young newcomer in a World Cup-timed film that gives Bank of America’s Soccer with Us platform a human story rather than a sponsorship logo.
La Vie turns hydration breaks into fan rewards
Ogilvy Vietnam turns football’s hydration-break backlash into a simple participation mechanic: drink La Vie during the break, post proof at home, and enter to win money.
Kraft Heinz puts Disney across parks, cruise line and packaging in a multi-year alliance
Kraft Heinz and Disney are turning ten food brands into a cross-platform marketing play that spans parks, cruises, streaming and packaging.
Febreze turns soccer’s sideline stink into a brand platform
Febreze’s Can’t Wash This links MLS, Trevor Noah, creator content, and a traveling Boot Room Tour to one sharp product truth: soccer gear, cars, couches, and watch-day spaces pick up odor that can’t always go in the wash.
Mastercard turns foodie creators into a restaurant discovery channel
Mastercard is pairing creators with under-the-radar restaurants, grants, and small-business storytelling to drive awareness, consideration, and discoverability.
Tinder's friend-first dating push
Tinder Canada’s “Day Ones, Plus Two” frames Double Date as a lower-pressure way to match with another pair.