Case files
Cases
Marketing case studies from companies for every taste → from food to the Web3 industry
Case File
Strategic breakdown
Pudgy Penguins - From NFT IP To Walmart Shelf
Pudgy Penguins showed how a Web3-native character brand can move beyond token speculation by putting licensed toys, QR-linked digital experiences, and holder incentives into mainstream retail.
- Case File
- Strategic breakdown
- Published
- Jan 8
- Mechanic
- web3
- 2 min read
- Public
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PP
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D-
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Case FileJan 7
Duolingo - Duo Is Dead
Duolingo turned its mascot into a temporary pop-culture mystery, using a fake death storyline to make years of social brand behavior pay off in one concentrated moment.
web2Open Case File
Case FileJan 1
Nike - Why Do It?
Nike officially relaunched Just Do It for today's athletes by asking a sharper question: why begin, why keep going, and why risk failing?
web2Open Case File